Serbia has connected West with East for centuries – a land in which civilisations, cultures, faiths, climates and landscapes meet and mingle.

It is located in the centre of the Balkan Peninsula, in southeastern Europe. The northern portion belongs to central Europe, but in terms of geography and climate it is also partly a Mediterranean country. Serbia is landlocked but as a Danube country it is connected to distant seas and oceans. Serbia is acrossroads of Europe and a geopolitically important territory. The international roads and railway lines, which run through the country’s river valleys, form the shortest link between Western Europe and the Middle East.

From the agricultural regions of the Pannonian Plain in the north, across the fertile river valleys and orchard-covered hills of Šumadija, the landscape of Serbia continues southward, gradually giving way to mountains rich in canyons, gorges and caves, as well as well-preserved forests. Serbia’s beautiful mountains, national parks, rivers and lakes are the perfect location for an active outdoor holiday – from hunting and fishing to extreme sports.

Many times during its rich, centuries-long history, Serbia has been at the centre of Europe’s and the world’s attention, out of all proportion to its modest size, economic might and number of inhabitants. Many lessons on bravery, patriotism and the struggle for freedom can be learned wherever you turn in Serbia, as you pass through its cities and regions.

The cultural and historical heritage of Serbia begins with prehistoric archaeological sites and its legacy from classical antiquity. Perhaps its greatest riches, though, are in the many mediaeval Serbian churches and monasteries, some of which are included on the UNESCO World Heritage list.

All year round, numerous cultural, entertainment, traditional and sporting events are held in Serbia, demonstrating the creative power and spiritual vitality of this country.

Today, Serbia is a modern, democratic European country, on the path to membership of the European Union, which a diverse range of visitors – from young backpackers to participants in congresses and fairs – visit every day.

Statistically, the most-visited tourist destinations are the cities of Belgrade and Novi Sad, the mountains of Kopaonik and Zlatibor and the spa towns of Vrnjačka Banja and Sokobanja.